ToughStripe™ Floor Marking


Brady Worldwide, Inc. today announced the launch of its new ToughStripe Floor Marking products, a line of industrial floor tape, corner marks, die-cut shapes and floor signs. The ToughStripe floor marking products feature a low-profile design, durable polyester material and a “one-man application” dispensing system, making it an innovative solution to tape-based floor marking.

Designed for high traffic applications, ToughStripe floor tape is made of rugged polyester with ultra-aggressive adhesive. The polyester surface offers superior resistance to marks and smudges, and its low-profile design minimizes the risk of tears and scratches from skids and pallet jacks.
“We designed ToughStripe Floor Marking tape to be the most durable tape-based floor marking solution on the market,” said Brady’s product marketing specialist David Sachse.
Sachse says ToughStripe floor tape underwent a series of durability tests in its development process to ensure that it would outperform traditional tape-based floor marking solutions. The tapes were tested using forklifts and other industrial equipment that are typically known to damage floor tapes and markings.
“We tested ToughStripe£ floor tape alongside six other competitive floor tapes on the market,” said Sachse. “We had forklifts make multiple wheel rotations directly on top of the tape. ToughStripe floor tape was the only tape to endure the testing without any lifts or tears.”
Simplified application, clean removal makes for fast, professional floor marking
In addition to its durability, ToughStripe floor tape also offers customers an easier solution for applying lines of floor tape - a job that can often be time-consuming and labor intensive.
The tape features a stiff polyester material with a liner, which prevents the tape from stretching. This significantly reduces the chance of wrinkles and wavy, uneven lines. The floors can be prepped with common facility cleansers as well; there is no special floor preparation required for the application.
The floor tape is packaged in a special dispensing box that makes it possible for a customer to single-handedly lay down the lines of floor tape - without help from anyone else. The dispensing box will hold the line straight while the customer removes the liner and applies the tape.
“Easy application was a top priority in the development of this product,” said Erin Warborg, new product development manager for Brady. “We designed it so that anybody on your team can quickly lay down smooth, straight lines – even if they are working by themselves.”
According to Warborg, the new ToughStripe£ tape can be easily removed from the floor as well.
“To remove the tape, all you need to do is lift the edge of the tape and pull it off the floor,” said Warborg. “The tape will not chip or flake. It’ll come off in one piece, without damaging the floor or leaving any residue.”

ToughStripe Floor Marking products are available in a variety of sizes, colors and shapes, including floor tape and floor signs, as well as dashes, dots, arrows, footprints and corner marks (L, T and + shapes). The floor tape is available in 2”, 3” and 4” widths. The floor signs feature ToughStripe£ tape and anti-slip tread that helps prevent workplace slips, trips and falls.
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